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Story ImageTIME
How Hot Salespeople Affect What You Buy in the Store
April 21, 2016

A new report in the Journal of Consumer Research indicates that sometimes attractive salespeople can be bad for business—and not only because they may have been hired due to their appearance rather than their competence.

Consumer Reactions to Attractive Service Providers: Approach or Avoid?
by Lisa C. Wan, Robert S. Wyer Jr.
Story ImageConsumerist
Does Paying With Cash Increase Your Emotional Investment In A Purchase?
April 20, 2016

Say you go to the store with a friend and you each buy the same lamp for $150. The only difference is you pay in cash and your pal pays with plastic. The dollar amounts are the same, the purchased product is identical, but a new study finds that your levels of emotional investment in that lamp are likely different. This is according to recent findings in the Journal of Consumer Research.

“Paper or Plastic?”: How We Pay Influences Post-Transaction Connection
by Avni M. Shah, Noah Eisenkraft, James R. Bettman, Tanya L. Chartrand
Story ImagePacific Standard
The Benefits of Forging a Personal Connection With That Paper Cup
April 20, 2016

Did you stop at Starbucks on your way to work this morning? If so, when you finished your latte, did you throw away the cup, or recycle it? The answer may turn on the spelling ability of the barista who scribbled your name on it. That’s one of the fascinating findings of a newly published study that reveals a previously unknown, presumably unconscious reason we choose to recycle certain disposable products.

The Recycled Self: Consumers' Disposal Decisions of Identity-Linked Products
by Remi Trudel, Jennifer J. Argo, Matthew D. Meng
Story ImageThe Atlantic
Consumer Reports in the Age of the Amazon Review
April 13, 2016

A study in the Journal of Consumer Research showed that Consumer Reports’s reviews and online user-written reviews differed in important ways. Online reviewers, they found, were more likely to give premium brands higher ratings, and rarely compared a variety of similar devices in the same setting, as Consumer Reports does by default.

Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
by Bart de Langhe, Philip M. Fernbach, Donald R. Lichtenstein
Story ImageHarvard Business Review
Targeted Ads Don’t Just Make You More Likely to Buy — They Can Change How You Think About Yourself
April 4, 2016

Thanks to online tracking technology, marketers can deliver ads targeted specifically to individuals based on their behavior online. Recent research in the Journal of Consumer Research explored whether behaviorally targeted ads have unique psychological consequences that help make them more effective than ads that rely on traditional demographic or psychographic targeting.

An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
by Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Story ImageThe Week
Here's How Online Ads Are Screwing with Your Brain
March 31, 2016

The era of targeted online ads is a mixture of convenient and creepy — advertising algorithms now ensure that shortly after you search for a wedding venue, for instance, banner ads for wedding DJs and florists will begin popping up on your screen. But now, a new study in the Journal of Consumer Research suggests that targeted ads may even change how you feel about yourself.

An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
by Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Story ImageFast Company
Virtual Reality, Brand Immersion, and the Power of Making Memories
March 29, 2016

A study in the Journal of Consumer Research found that consumers who touch products in the aisles will not only pay more money for them than those who keep their hands off the merchandise, but that startlingly this held true even for those who were asked only to imagine they had touched the product.

The Effect of Mere Touch on Perceived Ownership
by Joann Peck, Suzanne B. Shu
Story ImageFast Company Co.Design
When Innovative Design Works Against You
March 21, 2016

If you have an iPhone, look at it, then pick it up. Depending on the model, you might notice something unusual: The phone has a plasticky appearance but the heft and cool touch of metal. This is something that researchers call "sensory disconfirmation" -- when your senses interpret an object in conflicting ways. According to a new study, this weird sensory mismatch is something that certain companies should exploit.

Too Exciting to Fail, Too Sincere to Succeed: The Effects of Brand Personality on Sensory Disconfirmation
by Aparna Sundar, Theodore J. Noseworthy
Story ImageForbes
Anger, Hunger, The Thrill Of The Hunt: What's Your Spending Trigger?
March 17, 2016

Your friends are out of town and you have no plans, so you decide to “just browse” at the local bookstore. Or “just window shop” at the mall. Hours later, you come out with stacks of books — or clothes — feeling a bit less lonely than you were when you started the day. A Journal of Consumer Research paper says this is because material acquisition can decrease loneliness over time.

Bidirectional Dynamics of Materialism and Loneliness: Not Just a Vicious Cycle
by Rik Pieters
Story ImagePsychology Today
The Doors Are Always Open
March 8, 2016

We go to stores to shop and restaurants to eat, but some commercial places mean more to us than the things we buy there. From your neighborhood bookstore to the corner pub, the most meaningful spots between work and home, also known as “third places,” evoke a sense of homeyness. Here’s how we bond with them.

Place Attachment in Commercial Settings: A Gift Economy Perspective
by Alain Debenedetti, Harmen Oppewal, Zeynep Arsel
Story ImageBoston Globe
The Price of a Favor
February 28, 2016

If you’re in sales, don’t be afraid to ask for help. In several experiments, people adopted the perspective of a customer looking for a vintage item in a store and negotiating with the seller over the price of the item. People were more likely to accept a deal if the seller requested a favor (e.g., please post a positive review).

The Favor Request Effect: Requesting a Favor from Consumers to Seal the Deal
by Simon J. Blanchard, Kurt A. Carlson, Jamie D. Hyodo
Story ImageThe Atlantic
The Quantified Welp
February 25, 2016

This is the moment of the quantified self. It's not clear which parts of our measurement moment will prove faddish and which will stick. But in the meantime, new evidence suggests that when we do measure things, we might not enjoy them as much. A new study in the Journal of Consumer Research seems to indicate that measuring an activity, whatever it is, decreases people’s motivation to keep up with it.

The Hidden Cost of Personal Quantification
by Jordan Etkin
Story ImageFast Company
7 Counterintuitive Tips For Beating Procrastination
February 24, 2016

Procrastination is when we give in to the temptation of being distracted. Simply saying "no" to that temptation is often too hard for many of us to do. But an experiment published in the Journal of Consumer Research found that how you say "no" has an impact on how successfully you resist temptation.

“I Don’t” versus “I Can’t”: When Empowered Refusal Motivates Goal-Directed Behavior
by Vanessa M. Patrick, Henrik Hagtvedt
Story ImageThe Globe and Mail
Attention Shoppers: Spending More on Gifts Won’t Always Wow the Recipient
February 23, 2016

Sentimentality. According to a study in the Journal of Consumer Research, it rings the death knell for good gifting everywhere. It turns out that when we buy that expensive watch, flashy necklace or over-the-top kitchen appliance, we’re envisaging the look of absolute delight on our loved one’s face. It’s all about capturing that moment – rather than how useful that gift is in the long run.

Why Feasibility Matters More to Gift Receivers than to Givers: A Construal-Level Approach to Gift Giving
by Ernest Baskin, Cheryl J. Wakslak, Yaacov Trope, Nathan Novemsky
Story ImageToronto Star
Restaurants from Seinfeld, Friends Popping Up to Cash in on Nostalgia
February 10, 2016

Fictional hangout re-creations are part of a trend as entrepreneurs and restaurateurs evoke nostalgia to lure in customers — a marketing ploy often used in retail. People are more likely to loosen their purse strings when feeling nostalgic, according to a 2014 study published in the Journal of Consumer Research.

Nostalgia Weakens the Desire for Money
by Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Story ImagePsychology Today
Is Choice Overload a Real Thing?
February 5, 2016

Choice overload is the idea that too many choices actually results in making decisions more difficult and less satisfying. In fact, if too many options are presented, people might even avoid making a decision altogether. What a fascinating idea.

Can There Ever Be Too Many Options? A Meta-Analytic Review of Choice Overload
by Benjamin Scheibehenne, Rainer Greifeneder, Peter M. Todd
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Press Releases »
DateNews ItemArticle Mentioned
May 4If I Ask for a Favor, Will You Buy?
The Huffington Post
The Favor Request Effect: Requesting a Favor from Consumers to Seal the Deal
Simon J. Blanchard, Kurt A. Carlson, Jamie D. Hyodo
May 4Be a Yoga-tarian: Ashtanga yoga
Gulf News
The Influence of Base Rate and Case Information on Health Risk Perceptions: A Unified Model of Self-Positivity and Self-Negativity
Dengfeng Yan, Jaideep Sengupta
May 3Online user ratings are misleading. Do not rely on them while shopping
Catch News
Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
Bart de Langhe, Philip M. Fernbach, Donald R. Lichtenstein
May 3CONTACT 13: Don't believe every review when shopping online
KTNV Las Vegas
Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
Bart de Langhe, Philip M. Fernbach, Donald R. Lichtenstein
May 2Self-diagnosis is a dangerous practice
Gulf News
The Influence of Base Rate and Case Information on Health Risk Perceptions: A Unified Model of Self-Positivity and Self-Negativity
Dengfeng Yan, Jaideep Sengupta
May 2Online User Ratings Not Good Indicators of Product Quality: Study
Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
Bart de Langhe, Philip M. Fernbach, Donald R. Lichtenstein
Apr 29Need Willpower? Clench Up
Seeker
From Firm Muscles to Firm Willpower: Understanding the Role of Embodied Cognition in Self-Regulation
Iris W. Hung, Aparna A. Labroo
Apr 28When online shopping, maybe you don't want the stars to be your guide
Denver Post
Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
Bart de Langhe, Philip M. Fernbach, Donald R. Lichtenstein
Apr 28Consumers' trust in online user ratings misplaced, says study
Science Daily
Navigating by the Stars: Investigating the Actual and Perceived Validity of Online User Ratings
Bart de Langhe, Philip M. Fernbach, Donald R. Lichtenstein
Apr 27Study tracks perceptions of making ethical purchases
EurekAlert!
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices
Jenny G. Olson, Brent Mcferran, Andrea C. Morales, Darren W. Dahl
Apr 25Want to Succeed in Retail? Hire Ugly People
Yahoo! Parenting
Consumer Reactions to Attractive Service Providers: Approach or Avoid?
Lisa C. Wan, Robert S. Wyer Jr.
Apr 25If your favorite brand is sincere, is innovation what you expect?
Science Daily
Too Exciting to Fail, Too Sincere to Succeed: The Effects of Brand Personality on Sensory Disconfirmation
Aparna Sundar, Theodore J. Noseworthy
Apr 23Healthy eating trick: Use tech to order food
Fox News iMag
The Effect of Preference Expression Modality on Self-Control
Anne-Kathrin Klesse, Jonathan Levav, Caroline Goukens
Apr 218 Surprisingly Calming Things To Do Alone
Bustle
Inhibited from Bowling Alone
Rebecca K. Ratner, Rebecca W. Hamilton
Apr 8Psychology of Valentine's Day Gifts
GotScience.org
Overindividuation in Gift Giving: Shopping for Multiple Recipients Leads Givers to Choose Unique but Less Preferred Gifts
Mary Steffel, Robyn A. LeBoeuf
Apr 8How the Meat Industry Exploits Toxic Masculinity
AlterNet
Is Meat Male? A Quantitative Multimethod Framework to Establish Metaphoric Relationships
Paul Rozin, Julia M. Hormes, Myles S. Faith, Brian Wansink
Apr 6Self-Perception May Be Stronger Than Relevance When Targeting Ads Communications
MediaPost
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Apr 6How targeted ads could affect our self-esteem and make us better people
Business Insider
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 30Learn to Love Goal-Setting (Yes, Really!)
Payscale
Attaining Satisfaction
Cecile K. Cho, Gita Venkataramani Johar
Mar 30The Trump Effect: Nobody Loves A Braggart Until Everybody Does
Vocativ
When Boastful Word of Mouth Helps versus Hurts Social Perceptions and Persuasion
Grant Packard, Andrew D. Gershoff, David B. Wooten
Mar 29Trackers may curb the joy of activities
Albuquerque Journal
The Hidden Cost of Personal Quantification
Jordan Etkin
Mar 29Here Are 4 Simple Ways to Trick Your Stomach Into Feeling Full
Mic
The Influence of Bite Size on Quantity of Food Consumed: A Field Study
Arul Mishra, Himanshu Mishra, Tamara M. Masters
Mar 28Can Spending Money on Others Be Good for Your Health?
TODAY
The Exception Is the Rule: Underestimating and Overspending on Exceptional Expenses
Abigail B. Sussman, Adam L. Alter
Mar 23Research reveals brand perceptions can make a difference in performance
Penn State News
Performance Brand Placebos: How Brands Improve Performance and Consumers Take the Credit
Aaron M. Garvey, Frank Germann, Lisa E. Bolton
Mar 23Research reveals brand perceptions can make a difference in performance
Penn State News
Performance Brand Placebos: How Brands Improve Performance and Consumers Take the Credit
Aaron M. Garvey, Frank Germann, Lisa E. Bolton
Mar 23From Rihanna to the Runway: The Rise of the Off-the-Shoulder Coat
Vogue
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Mar 20The Psychological Trick That Could Help You Reach Your Goals
The Huffington Post
The Effect of Goal Specificity on Consumer Goal Reengagement
Maura L. Scott, Stephen M. Nowlis
Mar 18Tuning Up: Burn Your Woodshed (Gambling and the Creativity Paradox)
Premier Guitar
The Hidden Cost of Personal Quantification
Jordan Etkin
Mar 17Six surprisingly easy tricks to help you eat less
The Telegraph
The Influence of Bite Size on Quantity of Food Consumed: A Field Study
Arul Mishra, Himanshu Mishra, Tamara M. Masters
Mar 14Meditate to lose weight! Ditch diets in favour of training the mind, scientists say
Daily Express
Body and Mind: Mindfulness Helps Consumers to Compensate for Prior Food Intake by Enhancing the Responsiveness to Physiological Cues
Evelien van de Veer, Erica van Herpen, Hans C. M. van Trijp
Mar 14Meditate to lose weight! Ditch diets in favour of training the mind, scientists say
Daily Express
Body and Mind: Mindfulness Helps Consumers to Compensate for Prior Food Intake by Enhancing the Responsiveness to Physiological Cues
Evelien van de Veer, Erica van Herpen, Hans C. M. van Trijp
Mar 8Welfare recipients seen as immoral for buying ethical products
Science Daily
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices
Jenny G. Olson, Brent Mcferran, Andrea C. Morales, Darren W. Dahl
Mar 8Welfare recipients seen as immoral for buying ethical products, study finds
Phys.Org
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices
Jenny G. Olson, Brent Mcferran, Andrea C. Morales, Darren W. Dahl
Mar 8Activity Monitors Languish, Often Viewed as Joy-Killers
American Council on Science and Health
The Hidden Cost of Personal Quantification
Jordan Etkin
Mar 7Here's How Online Ads Are Screwing With Your Brain
Vocativ
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 7Programmatic advertising can re-program you
Adland
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 7Online ads know who you are, but can they change you too?
The Media Online (South Africa)
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 6Science Says Measuring Feel-Good Activities Makes Them Less Enjoyable
Care2.com
The Hidden Cost of Personal Quantification
Jordan Etkin
Mar 613 unconventional ways to end picky eating for good
Fox News iMag
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Mar 5Online ads know who you are, but can they change you too?
eNCA
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 5Study Shows That Flattering Targeted Ads Would Be A Great Method Of Social Control
Gizmodo Australia
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 4Enjoy Exercise? Why You Shouldn't Use a Fitness Tracker
The Cheat Sheet
The Hidden Cost of Personal Quantification
Jordan Etkin
Mar 3You Become What Targeted Online Ads Say You Are
The New Indian Express
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 3Study Shows That Flattering Targeted Ads Would Be a Great Method of Social Control
Gizmodo
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 2Targeted online ads can actually change how you view yourself
Phys.Org
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 2Is Your Behavior in the Crosshairs of Online Advertising?
EconomyWatch.com
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Mar 2Online ads know who you are, but can they change you too?
The Conversation US
An Audience of One: Behaviorally Targeted Ads as Implied Social Labels
Christopher A. Summers, Robert W. Smith, Rebecca Walker Reczek
Feb 29Apple Watch, Fitbit Can Make Exercise Less Fun
Youth Health Magazine
The Hidden Cost of Personal Quantification
Jordan Etkin
Feb 28Wearable tech could be making exercise less fun
Business Insider
The Hidden Cost of Personal Quantification
Jordan Etkin
Feb 26Research finds consumers who receive government assistance face moral scrutiny in marketplace
Phys.Org
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices
Jenny G. Olson, Brent Mcferran, Andrea C. Morales, Darren W. Dahl
Feb 25Research finds consumers who receive government assistance face moral scrutiny in marketplace
KU Today
Wealth and Welfare: Divergent Moral Reactions to Ethical Consumer Choices
Jenny G. Olson, Brent Mcferran, Andrea C. Morales, Darren W. Dahl
Feb 21How to Boost Your Creativity
The Huffington Post
Is Noise Always Bad? Exploring the Effects of Ambient Noise on Creative Cognition
Ravi Mehta, Rui (Juliet) Zhu, Amar Cheema
Feb 18Designer labels can improve performance at work and the gym, researchers find
Daily Mail
Performance Brand Placebos: How Brands Improve Performance and Consumers Take the Credit
Aaron M. Garvey, Frank Germann, Lisa E. Bolton
Feb 1712 tips to help you feel happier
Saga Health News
When Wanting Is Better than Having: Materialism, Transformation Expectations, and Product-Evoked Emotions in the Purchase Process
Marsha L. Richins
Feb 14Lovers buy Valentine's Day presents which comes with free gifts
Newsx
The Friendly Taking Effect: How Interpersonal Closeness Leads to Seemingly Selfish Yet Jointly Maximizing Choice
Yanping Tu, Alex Shaw, Ayelet Fishbach
Feb 13Dress for success: How clothes influence our performance
Deccan Chronicle
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Feb 12How clothes influence our performance
The Asian Age
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Feb 12Opinion: The Disgusting, Dark Side Of Star Wars' Materialism
CBS Local - Chicago
Bidirectional Dynamics of Materialism and Loneliness: Not Just a Vicious Cycle
Rik Pieters
Feb 12Stock Charts Can Be Hazardous To Your Financial Health
The Huffington Post Canada
Show Me the Honey! Effects of Social Exclusion on Financial Risk-Taking
Rod Duclos, Echo Wen Wan, Yuwei Jiang
Feb 12How What You Wear Affects Your Mental and Physical Performance
AskMen
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Feb 12Skimping on V-Day gift? Here's why it's fine
Times of India
The Friendly Taking Effect: How Interpersonal Closeness Leads to Seemingly Selfish Yet Jointly Maximizing Choice
Yanping Tu, Alex Shaw, Ayelet Fishbach
Feb 11Why lovers buy V-Day presents with free gifts?
The Statesman (India)
The Friendly Taking Effect: How Interpersonal Closeness Leads to Seemingly Selfish Yet Jointly Maximizing Choice
Yanping Tu, Alex Shaw, Ayelet Fishbach
Feb 11Want to sip coffee at Central Perk?
The Chronicle Herald (Nova Scotia)
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Feb 11Why You May Skimp On Your Valentine's Day Gift
Science 2.0
The Friendly Taking Effect: How Interpersonal Closeness Leads to Seemingly Selfish Yet Jointly Maximizing Choice
Yanping Tu, Alex Shaw, Ayelet Fishbach
Feb 10Why you may skimp on your Valentine’s Day gift
PsyPost
The Friendly Taking Effect: How Interpersonal Closeness Leads to Seemingly Selfish Yet Jointly Maximizing Choice
Yanping Tu, Alex Shaw, Ayelet Fishbach
Feb 10Retail Therapy Only Works If You Buy The Right Thing: Study
Medical Daily
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
Feb 9Gatton Professor Examines How Performance Brands Can Cause Placebo Effects
UKNow
Performance Brand Placebos: How Brands Improve Performance and Consumers Take the Credit
Aaron M. Garvey, Frank Germann, Lisa E. Bolton
Feb 9Study: when it comes to retail therapy, what you buy matters
ConsumerAffairs.com
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
Feb 8Retail therapy can make you happy only if you do it right
The Economic Times
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
Feb 8Retail therapy can make you happy, but only if you do it right
The Economic Times
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
Feb 8What does your logo say about your business?
RealtyBizNews
Does Your Company Have the Right Logo? How and Why Circular and Angular Logo Shapes Influence Brand Attribute Judgments
Yuwei Jiang, Gerald J. Gorn, Maria Galli, Amitava Chattopadhyay
Feb 8Retail therapy can make you happy only if you do it right
ETRetail.com
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
Feb 5ASU Professor Studies Whether Shopping Helps After a Setback
Newswise
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
Feb 5ASU Professor Studies Whether Shopping Helps After a Setback
Newswise
Perils of Compensatory Consumption: Within-Domain Compensation Undermines Subsequent Self-Regulation
Monika Lisjak, Andrea Bonezzi, Soo Kim, Derek D. Rucker
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