JCR Authors in the News (Last 30 Days)

Browse and Search the Publicity Archive »
Press Releases »
Story ImageNew York Times
A Dietitian Who Won’t Oversell Nutrition to Her Kids
July 23, 2014

When children are told food serves one goal (makes you big and strong), they view it as less effective in serving another goal (good taste and satisfying). But pointing out benefits of taste or saying nothing at all allows children to eat the food because it’s an enjoyable experience.

If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
by Michal Maimaran, Ayelet Fishbach
Story ImagePacific Standard
The Surprising Appeal of Products That Require Effort to Use
July 23, 2014

Surprising new research finds that, under certain circumstances, people are drawn to products that demand some work. Such items become more desirable when people feel a lack of control over their lives. These “high-effort products” enable frustrated individuals to recapture a sense of personal power.

Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
by Keisha M. Cutright, Adriana Samper
Story ImageBBC News
Nostalgia 'Makes People Spend More Money'
July 23, 2014

A feeling of nostalgia makes people part with money more easily, according to academics studying patterns of consumer behaviour. It explains the repeated use of nostalgia and "retro" themes in advertising, say the researchers. It also makes it more likely that people will donate to charity, with a feeling of warm nostalgia appearing to lower barriers to giving.

Nostalgia Weakens the Desire for Money
by Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Story ImagePsychology Today
Why Coffee Shops Boost Creativity
July 22, 2014

Freelancers, creatives, and the work-from-home-set have long held the local coffee shop as their secondary, semi-private office. Many even believe they are more productive or more creative when working from coffee shops –- and they could be right. But it’s not the caffeine that does it. It’s the background noise.

Is Noise Always Bad? Exploring the Effects of Ambient Noise on Creative Cognition
by Ravi Mehta, Rui (Juliet) Zhu, Amar Cheema
Story ImagePsychology Today
What’s Wrong With Being Cool?
July 21, 2014

Being cool means breaking the rules, but only so much. According to a recent study in the Journal of Consumer Research, the way people and things are cool is if they seem autonomous. They do what they want to do to regardless of what other people think. But in a way that is appropriate, seen as valued or efficient; it’s different, without being harmful or worse.

What Makes Things Cool? How Autonomy Influences Perceived Coolness
by Caleb Warren, Margaret C. Campbell
Story ImageForbes
I'm Okay, You're Okay: 5 Tips For Giving Feedback That Works
July 21, 2014

If you’ve ever had to give feedback (and who hasn’t?), you probably know the drill: You’re supposed to start with something positive, move on to what needs fixing and then end on a high note. Yet experts have found that constructive feedback isn’t always bad, and positive feedback isn’t always good; the right type of feedback depends on the situation.

Tell Me What I Did Wrong: Experts Seek and Respond to Negative Feedback
by Stacey R. Finkelstein, Ayelet Fishbach
Story ImageThe Boston Globe
Accidentally Good for the Earth!
July 19, 2014

The packaging on products often touts the environmental spirit behind them. But maybe marketers should think twice. In several experiments, researchers found that when a product was described as better for the environment “as initially intended,” people were less interested in buying it, compared to when it was better for the environment “as an unintended side effect.”

When Going Green Backfires: How Firm Intentions Shape the Evaluation of Socially Beneficial Product Enhancements
by George E. Newman, Margarita Gorlin, Ravi Dhar
Story ImageFast Company Co.Design
The Science of Cool
July 14, 2014

Being cool requires a very delicate balance of doing something that shows that you go your own way and do your own thing, but you do it in a way that is socially desirable or at least acceptable

What Makes Things Cool? How Autonomy Influences Perceived Coolness
by Caleb Warren, Margaret C. Campbell
Story ImageThe Huffington Post
5 Quick and Easy Tricks to Avoid Overeating
July 14, 2014

The color of the plates we're using may be as beneficial to healthy living as a colorful diet. A study in the Journal of Consumer Research found that participants who had low contrast between their food and plates -- for example fettuccini Alfredo on a white plate -- served themselves 22 percent more pasta than participants with high contrast plate (think blue or red).

Plate Size and Color Suggestibility: The Delboeuf Illusion’s Bias on Serving and Eating Behavior
by Koert Van Ittersum, Brian Wansink
Story ImageLifehacker
Why We're Hooked On Social Networks
July 10, 2014

Social networks give us the time to selectively share and define ourselves as interesting people, because the people who follow us don't have to hear about our boring minutiae (although plenty of us still share it). Plus, you have more time to present yourself as you intend.

Extended Self in a Digital World
by Russell W. Belk
Story ImageThe New Yorker
The Value of Luxury Poseurs
July 7, 2014

It’s the perpetual dilemma of the luxury brand: How do you sell more stuff without desecrating your name? An article in the Journal of Consumer Research suggests that luxury brands can have both a secure reputation and mass appeal.

Brand Tourists: How Non–Core Users Enhance the Brand Image by Eliciting Pride
by Silvia Bellezza, Anat Keinan
Story ImageTODAY
Home Messy Home: 6 Reasons You Can't Get Organized
July 6, 2014

Whether you consider yourself a slob, neat freak or somewhere in between, we all have our own idea of what “clean” looks like. In fact, people have different guidelines about what they consider tidy and when they can break them, according to a new study in the Journal of Consumer Research.

Home Sweet Messy Home: Managing Symbolic Pollution
by Delphine Dion, Ouidade Sabri, Valérie Guillard
Story ImageSydney Morning Herald
Negative Comments Good for Business
July 6, 2014

A new study has found that bad customer reviews, if written politely, can actually help sell a product or service. They may even prompt consumers to pay more for it. Researchers examined how politeness affected reviews and found that prefacing negative information with phrases such as “I’ll be honest”, “I’m not going to lie to you” and “don’t get me wrong” acted as a buffer to the bad news.

We’ll Be Honest, This Won’t Be the Best Article You’ll Ever Read: The Use of Dispreferred Markers in Word-of-Mouth Communication
by Ryan Hamilton, Kathleen D. Vohs, Ann L. McGill
Story ImageNew York Times
Attractive children attract less empathy than unattractive children
July 4, 2014

People perceive that attractive children are more socially competent and, therefore, are less likely to help them, as long as the need is not severe. So, if you are creating an ad to get people to donate to your hospital or charity, you might avoid child models who are winners in the looks department.

The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
by Robert J. Fisher, Yu Ma
Story ImageYahoo! Finance
Why We Love Retail Brands That Hate Us
July 2, 2014

Like those of us who never quite made it to the cool kids’ table in a high school, customers who feel rejected by luxury retailers actually wind up wanting them more, new research shows. In a new study published in the Journal of Consumer Research, researchers studied how interactions with rude salespeople affected the way consumers desired their brand.

Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
by Morgan K. Ward, Darren W. Dahl
Story ImageThe New Republic
Cleaning Your House Could Make You a More Moral Person
July 2, 2014

IKEA (or The Container Store or Real Simple) may have elevated organization to an art form. But modern fantasies of tidiness reach back into the nineteenth century, and the idea that messiness presents some kind of danger. A new study published in the Journal of Consumer Research set out to understand why we’re so finicky about our personal space.

Home Sweet Messy Home: Managing Symbolic Pollution
by Delphine Dion, Ouidade Sabri, Valérie Guillard
Story ImageNew York
You Eat Unhealthy Food Today by Selectively Misremembering the Unhealthy Food You Ate Yesterday
July 1, 2014

It's a well-established fact that our memory-making equipment is fallible, that we don't recall the past in anything like an objective manner. Impulsive individuals with active self-regulatory goals tend to distort memories of past behavior when faced with an opportunity to indulge in the present.

Licensing Indulgence in the Present by Distorting Memories of Past Behavior
by Frank May, Caglar Irmak
Story ImageNew York
People Will Buy Bad Products If They Are Reviewed Negatively But Politely
June 27, 2014

A study published in the June Journal of Consumer Research suggests that negative consumer reviews written with a touch of politeness can actually help sell an item, and even convince consumers to pay more for it. Such civility also increases the likelihood that readers will like and trust the writers themselves, the study found.

We’ll Be Honest, This Won’t Be the Best Article You’ll Ever Read: The Use of Dispreferred Markers in Word-of-Mouth Communication
by Ryan Hamilton, Kathleen D. Vohs, Ann L. McGill
Story ImageNew York
Are You A Workweek Slob?
June 27, 2014

A new paper in the Journal of Consumer Research gives us a peek into the housekeeping habits of 25 people. The researchers wanted to find out the rules people keep for themselves about tidiness, and when and why they decide to break them.

Home Sweet Messy Home: Managing Symbolic Pollution
by Delphine Dion, Ouidade Sabri, Valérie Guillard
Story ImageChicago Tribune
Avoid fear factor in financial purchases
June 26, 2014

Our fears and purchases are tightly linked. One recent academic study even found that when consumers are fearful and alone, they might turn to brands for comfort, much as they would toward a human being. So sitting through a horror movie with a Diet Coke might mean you feel more attached to the Coke brand afterward

The Impact of Fear on Emotional Brand Attachment
by Lea Dunn, JoAndrea Hoegg
Story ImageTIME
New Retail Mantra: Customers Are Scum
June 26, 2014

The more you're made to feel unworthy of a product, the more you wind up wanting it. If someone acts like you’re not good enough to own a particular product (or belong to a particular country club or attend a particular college), you might just walk away in defeat. But you might try even harder to prove that yes, you are good enough.

Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
by Morgan K. Ward, Darren W. Dahl
Story ImageYahoo! Finance
Don’t Fall For These 5 Pricing Tricks
June 25, 2014

In a study in the Journal of Consumer Research, researchers found that individuals estimated they could buy more items with their $73 when presented with items that ended in .99 — so we mentally round down, while racking up a higher bill than we mentally tallied.

Penny Wise and Pound Foolish: The Left Digit Effect in Price Cognition
by Manoj Thomas, Vicki Morwitz
Story ImagePacific Standard
How to Design an Effective Plea for Donations
June 25, 2014

You know those pleas for donations you get in the mail—the ones that prominently feature a picture of a hungry, or otherwise endangered, child? Why do you glance at some before throwing them into the recycling, while others inspire you to reach for your checkbook?

The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
by Robert J. Fisher, Yu Ma
Story ImageLifehacker
Don't Get Fooled into Avoiding Healthy Sections of Restaurant Menus
June 24, 2014

From time to time, we all feel that it makes sense to go for the healthier option on the menu. But research shows that it's all too easy to skip the lighter bites if they are all grouped together on the menu.

How and When Grouping Low-Calorie Options Reduces the Benefits of Providing Dish-Specific Calorie Information
by Jeffrey R. Parker, Donald R. Lehmann
Browse and Search the Publicity Archive »
Press Releases »
DateNews ItemArticle Mentioned
Jul 23Why do challenging tasks make consumers believe drugs wear off faster?
e! Science News
Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products
Veronika Ilyuk, Lauren Block, David Faro
Jul 23Don't tell kids why their veggies are good for them, study suggests
MSN
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 23Control: Why We Get Sucked Into Insanity (and Other Intense Workout Programs)
NPR Boston - WBUR 90.9
Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
Keisha M. Cutright, Adriana Samper
Jul 23People spend more while experiencing 'nostalgia'
Business Standard
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Jul 23Trying To Get Your Kids To Eat Healthier? Don't Tell Them Veggies Are Good for Them
RedOrbit
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 23I'll have what he's having? How consumers make choices about new products
e! Science News
Social Defaults: Observed Choices Become Choice Defaults
Young Eun Huh, Joachim Vosgerau, Carey K. Morewedge
Jul 23Kids eat veggies if they don't know they are good for them
Business Standard
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 23People regret spending with bottom dollar in pocket
Business Standard
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 23Do Consumers Prefer Deep Discounts Or Everyday Low Prices?
Eurasia Review
Retailer Pricing Strategy and Consumer Choice under Price Uncertainty
Shai Danziger, Liat Hadar, Vicki G. Morwitz
Jul 23People regret spending with bottom dollar in pocket
Yahoo! News India
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 23How to make your kids eat veggies
Yahoo! News India
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 23Sweet nostalgia! Adverts are more likely to make a sale if they trigger happy memories
Daily Express
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Jul 23How to make your kids eat veggies
IANS Live
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 23People spend more while experiencing 'nostalgia'
ANINEWS India
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Jul 23People regret spending with bottom dollar in pocket
Daijiworld.com
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 23Don't tell kids how healthy any food is, study suggests
World Science
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 23Big Box Pricing Strategies Offer Lessons for Small Business
Business News Daily
Retailer Pricing Strategy and Consumer Choice under Price Uncertainty
Shai Danziger, Liat Hadar, Vicki G. Morwitz
Jul 23Consumers treat themselves with 'special gifts' out of pride
Deccan Chronicle
Proud to Belong or Proudly Different? Lay Theories Determine Contrasting Effects of Incidental Pride on Uniqueness Seeking
Xun (Irene) Huang, Ping Dong, Anirban Mukhopadhyay
Jul 22Overdoing it: Multiple perspectives confuse consumers
Phys.Org
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jul 22Retail pricing strategies: Do consumers prefer Deep Discounts or Everyday Low Prices?
Science Daily
Retailer Pricing Strategy and Consumer Choice under Price Uncertainty
Shai Danziger, Liat Hadar, Vicki G. Morwitz
Jul 22I’ll have what he's having? How consumers make choices about new products
Science Daily
Social Defaults: Observed Choices Become Choice Defaults
Young Eun Huh, Joachim Vosgerau, Carey K. Morewedge
Jul 22Empathy or justice: What makes consumers donate more to charity?
Science Daily
I’m Moral, but I Won’t Help You: The Distinct Roles of Empathy and Justice in Donations
Saerom Lee, Karen Page Winterich, William T. Ross Jr.
Jul 22Why You Should Never Tell Kids Veggies Are Good for Them
Newsmax Health
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 22Why do challenging tasks make consumers believe drugs wear off faster?
Science Daily
Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products
Veronika Ilyuk, Lauren Block, David Faro
Jul 22Overdoing it: Multiple perspectives confuse consumers
Science Daily
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jul 22Avoiding buyer's remorse: Is product satisfaction higher when consumers are flush?
Phys.Org
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 22Why consumers choose high-effort products
Science Daily
Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
Keisha M. Cutright, Adriana Samper
Jul 22I'll have what he's having? How consumers make choices about new products
Phys.Org
Social Defaults: Observed Choices Become Choice Defaults
Young Eun Huh, Joachim Vosgerau, Carey K. Morewedge
Jul 22Why do challenging tasks make consumers believe drugs wear off faster?
EurekAlert!
Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products
Veronika Ilyuk, Lauren Block, David Faro
Jul 22Trying to get kids to eat healthier? Don't tell them veggies are good for them
MedicalXpress.com
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 22Why do challenging tasks make consumers believe drugs wear off faster?
Phys.Org
Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products
Veronika Ilyuk, Lauren Block, David Faro
Jul 22Empathy or justice: What makes consumers donate more to charity?
Phys.Org
I’m Moral, but I Won’t Help You: The Distinct Roles of Empathy and Justice in Donations
Saerom Lee, Karen Page Winterich, William T. Ross Jr.
Jul 22You deserve it! Are consumers more likely to buy unique products when made to feel special?
Phys.Org
Proud to Belong or Proudly Different? Lay Theories Determine Contrasting Effects of Incidental Pride on Uniqueness Seeking
Xun (Irene) Huang, Ping Dong, Anirban Mukhopadhyay
Jul 22Why do challenging tasks make consumers believe drugs wear off faster?
Science Codex
Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products
Veronika Ilyuk, Lauren Block, David Faro
Jul 22The nostalgia effect: Do consumers spend more when thinking about the past?
EurekAlert!
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Jul 22Want Your Children to Eat their Vegetables? Don't Reveal the Health Benefits
Science World Report
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 22Avoiding Buyer's Remorse: Is Product Satisfaction Higher When Consumers Are Flush?
Newswise
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 22Trying to get kids to eat healthier? Don't tell them veggies are good for them
EurekAlert!
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 22The nostalgia effect: Do consumers spend more when thinking about the past?
Science Codex
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Jul 22The nostalgia effect: Do consumers spend more when thinking about the past?
Phys.Org
Nostalgia Weakens the Desire for Money
Jannine D. Lasaleta, Constantine Sedikides, Kathleen D. Vohs
Jul 22P90X? Why consumers choose high-effort products
Phys.Org
Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
Keisha M. Cutright, Adriana Samper
Jul 22Retail pricing strategies: Do consumers prefer deep discounts or everyday low prices?
Phys.Org
Retailer Pricing Strategy and Consumer Choice under Price Uncertainty
Shai Danziger, Liat Hadar, Vicki G. Morwitz
Jul 22Overdoing it: Multiple perspectives confuse consumers
Phys.Org
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jul 22Retail pricing strategies: Do consumers prefer deep discounts or everyday low prices?
EurekAlert!
Retailer Pricing Strategy and Consumer Choice under Price Uncertainty
Shai Danziger, Liat Hadar, Vicki G. Morwitz
Jul 22Avoiding buyer's remorse: Is product satisfaction higher when consumers are flush?
EurekAlert!
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 22P90X? Why consumers choose high-effort products
EurekAlert!
Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
Keisha M. Cutright, Adriana Samper
Jul 22Children Would Eat Healthier If They Didn't Know Veggies Are Good For Them
University Herald
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 22Retail pricing strategies: Do consumers prefer deep discounts or everyday low prices?
Science Codex
Retailer Pricing Strategy and Consumer Choice under Price Uncertainty
Shai Danziger, Liat Hadar, Vicki G. Morwitz
Jul 22Avoiding buyer's remorse: Is product satisfaction higher when consumers are flush?
Science Codex
The Bottom Dollar Effect: The Influence of Spending to Zero on Pain of Payment and Satisfaction
Robin L. Soster, Andrew D. Gershoff, William O. Bearden
Jul 22Trying to get kids to eat healthier? Don't tell them veggies are good for them
Science Codex
If It's Useful and You Know It, Do You Eat? Preschoolers Refrain from Instrumental Food
Michal Maimaran, Ayelet Fishbach
Jul 22P90X? Why consumers choose high-effort products
Science Codex
Doing It the Hard Way: How Low Control Drives Preferences for High-Effort Products and Services
Keisha M. Cutright, Adriana Samper
Jul 22Empathy or justice: What makes consumers donate more to charity?
EurekAlert!
I’m Moral, but I Won’t Help You: The Distinct Roles of Empathy and Justice in Donations
Saerom Lee, Karen Page Winterich, William T. Ross Jr.
Jul 22Overdoing it: Multiple perspectives confuse consumers
Science Codex
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jul 22You deserve it! Are consumers more likely to buy unique products when made to feel special?
EurekAlert!
Proud to Belong or Proudly Different? Lay Theories Determine Contrasting Effects of Incidental Pride on Uniqueness Seeking
Xun (Irene) Huang, Ping Dong, Anirban Mukhopadhyay
Jul 22Why do challenging tasks make consumers believe drugs wear off faster?
EurekAlert!
Is It Still Working? Task Difficulty Promotes a Rapid Wear-Off Bias in Judgments of Pharmacological Products
Veronika Ilyuk, Lauren Block, David Faro
Jul 22I'll have what he's having? How consumers make choices about new products
EurekAlert!
Social Defaults: Observed Choices Become Choice Defaults
Young Eun Huh, Joachim Vosgerau, Carey K. Morewedge
Jul 22Red Sneakers Effect: Non-conformity reflects autonomy and control
Livemint.com
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Jul 20Avoid fear factor in financial decisions
Dubuque Telegraph Herald
The Impact of Fear on Emotional Brand Attachment
Lea Dunn, JoAndrea Hoegg
Jul 17How posture and gestures affect state of mind
MedicalXpress.com
From Firm Muscles to Firm Willpower: Understanding the Role of Embodied Cognition in Self-Regulation
Iris W. Hung, Aparna A. Labroo
Jul 17How Our Brains Process Marketing
OZY
How Naive Theories Drive Opposing Inferences from the Same Information
Hélène Deval, Susan P. Mantel, Frank R. Kardes, Steven S. Posavac
Jul 145 Quick and Easy Tricks to Avoid Overeating
The Huffington Post
Plate Size and Color Suggestibility: The Delboeuf Illusion’s Bias on Serving and Eating Behavior
Koert Van Ittersum, Brian Wansink
Jul 13Avoid fear factor in financial decisions
Albuquerque Journal
The Impact of Fear on Emotional Brand Attachment
Lea Dunn, JoAndrea Hoegg
Jul 12The brand tourism effect: When do lower status consumers boost luxury brands?
PsyPost
Brand Tourists: How Non–Core Users Enhance the Brand Image by Eliciting Pride
Silvia Bellezza, Anat Keinan
Jul 12What makes things cool? When breaking the rules can boost your cool factor
PsyPost
What Makes Things Cool? How Autonomy Influences Perceived Coolness
Caleb Warren, Margaret C. Campbell
Jul 8Being Perceived As "Cool" Means Breaking The Rules, But Only So Much
KBTX
What Makes Things Cool? How Autonomy Influences Perceived Coolness
Caleb Warren, Margaret C. Campbell
Jul 8Set yourself up for success with mindful eating
The Times-Picayune
Plate Size and Color Suggestibility: The Delboeuf Illusion’s Bias on Serving and Eating Behavior
Koert Van Ittersum, Brian Wansink
Jul 7Being 'Cool' Means Breaking The Rules, But Only So Much
Science Blog
What Makes Things Cool? How Autonomy Influences Perceived Coolness
Caleb Warren, Margaret C. Campbell
Jul 7Being 'Cool' Means Breaking The Rules, But Only So Much
Science Blog
What Makes Things Cool? How Autonomy Influences Perceived Coolness
Caleb Warren, Margaret C. Campbell
Jul 4Negative Comments Good for Business
The Age
We’ll Be Honest, This Won’t Be the Best Article You’ll Ever Read: The Use of Dispreferred Markers in Word-of-Mouth Communication
Ryan Hamilton, Kathleen D. Vohs, Ann L. McGill
Jul 3Personal Finance: Avoid fear factor in financial decisions
The Herald Online
The Impact of Fear on Emotional Brand Attachment
Lea Dunn, JoAndrea Hoegg
Jul 3Being Perceived As "Cool" Means Breaking The Rules, But Only So Much
TAMU Times
What Makes Things Cool? How Autonomy Influences Perceived Coolness
Caleb Warren, Margaret C. Campbell
Jul 3Personal Finance: Avoid fear factor in financial decisions
The Herald Online
The Impact of Fear on Emotional Brand Attachment
Lea Dunn, JoAndrea Hoegg
Jul 3Can Companies Measure Social Media ROI?
Motley Fool
The Influence of Implicit Attitudes on Choice When Consumers Are Confronted with Conflicting Attribute Information
Melanie A. Dempsey, Andrew A. Mitchell
Jul 2Attractive children can hinder charity appeals
The British Psychological Society
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jul 2What do minority-owned businesses need to improve their growth prospects?
The Times-Picayune
Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self
Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams
Jul 2Red sneakers and hoodies: The surprising upside of standing out
BetaBoston
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Jul 1Categorization Affects Consumer Predictions
BizEd
Judging a Part by the Size of Its Whole: The Category Size Bias in Probability Judgments
Mathew S. Isaac, Aaron R. Brough
Jul 1Hey you: Stop being so rude! It's costing us both money
Bob Sullivan.net
We’ll Be Honest, This Won’t Be the Best Article You’ll Ever Read: The Use of Dispreferred Markers in Word-of-Mouth Communication
Ryan Hamilton, Kathleen D. Vohs, Ann L. McGill
Jul 1Entrepreneur fest aims to make New Orleans magnet for minority-owned ...
The Times-Picayune
Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self
Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams
Jun 30Fear is a blessing and curse financially
Mail Tribune
The Impact of Fear on Emotional Brand Attachment
Lea Dunn, JoAndrea Hoegg
Jun 30Sounds about right - Four lessons for your brand and marketing media
Bdaily
A Sound Idea: Phonetic Effects of Brand Names on Consumer Judgments
Eric Yorkston, Geeta Menon
Jun 30Yes, that snobby salesperson is judging you. And it's good for business.
Vox
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 29Charitable Giving Hinges on Perception of 'Worthiness'
UConn Advance
I’m Moral, but I Won’t Help You: The Distinct Roles of Empathy and Justice in Donations
Saerom Lee, Karen Page Winterich, William T. Ross Jr.
Jun 29Spending Smart: Avoid fear factor in financial decisions
San Angelo Standard Times
The Impact of Fear on Emotional Brand Attachment
Lea Dunn, JoAndrea Hoegg
Jun 28People save more when they feel powerful
Free Malaysia Today
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 28Feeling powerful helps people save more
The Free Press
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 28Feeling Powerful Helps People Save More Money
Psych Central
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 27Don't Fall For These 5 Pricing Tricks
Business Insider
Penny Wise and Pound Foolish: The Left Digit Effect in Price Cognition
Manoj Thomas, Vicki Morwitz
Jun 27Double standard? The use of performance-enhancing products
Medical News Today
Double Standards in the Use of Enhancing Products by Self and Others
Elanor F. Williams, Mary Steffel
Jun 27Downside to disaster relief: Why do photos of attractive children backfire?
Medical News Today
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jun 275 Ways to Stop Overeating
ABC News
Plate Size and Color Suggestibility: The Delboeuf Illusion’s Bias on Serving and Eating Behavior
Koert Van Ittersum, Brian Wansink
Jun 27Rude service at luxury stores fuels willingness to purchase goods
India Today
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 27Disordine aiuta ad affrontare meglio le avversità della vita
Huffington Post Italia
Home Sweet Messy Home: Managing Symbolic Pollution
Delphine Dion, Ouidade Sabri, Valérie Guillard
Jun 27Using Multiple Pictures In An Ad? Different Perspectives Can Confuse Consumers
RedOrbit
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jun 27The urge to splurge: what you see is how you spend
Hindustan Times
Environmental Disorder Leads to Self-Regulatory Failure
Boyoun (Grace) Chae, Rui (Juliet) Zhu
Jun 275 Ways to Stop Overeating
WABC-TV 7 New York
Plate Size and Color Suggestibility: The Delboeuf Illusion’s Bias on Serving and Eating Behavior
Koert Van Ittersum, Brian Wansink
Jun 27How to perfect the art of saying no
CITY A.M.
“I Don’t” versus “I Can’t”: When Empowered Refusal Motivates Goal-Directed Behavior
Vanessa M. Patrick, Henrik Hagtvedt
Jun 26Using Multiple Images In An Advertisement Can Confuse Consumers
Headlines & Global News
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jun 26Charitable fundraising: wise as serpents, innocent as doves
Patheos
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jun 26People save more when they feel powerful
Times of India
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 26People save more when they feel powerful
Oman Daily Observer
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 26When does rude service at luxury stores make consumers go back for more?
Science Blog
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 26When leaving a negative review can get you sued
TechSpot
We’ll Be Honest, This Won’t Be the Best Article You’ll Ever Read: The Use of Dispreferred Markers in Word-of-Mouth Communication
Ryan Hamilton, Kathleen D. Vohs, Ann L. McGill
Jun 26Studies Show Social Media Contributes to Rudeness, Unhappiness in Users
Morocco World News
Are Close Friends the Enemy? Online Social Networks, Self-Esteem, and Self-Control
Keith Wilcox, Andrew T. Stephen
Jun 26Feeling powerful helps people save more
Business Standard
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 26'Powerful' People more likely to Save Money
Science World Report
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 26Does removing self from 'big picture' help in achieving goals: Study
Business Standard
When Does a Higher Construal Level Increase or Decrease Indulgence? Resolving the Myopia versus Hyperopia Puzzle
Ravi Mehta, Rui (Juliet) Zhu, Joan Meyers-Levy
Jun 26For Luxury Brands, Rude Customer Service Pays Off
Business News Daily
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 26Does removing self from 'big picture' help in achieving goals: Study
ANINEWS India
When Does a Higher Construal Level Increase or Decrease Indulgence? Resolving the Myopia versus Hyperopia Puzzle
Ravi Mehta, Rui (Juliet) Zhu, Joan Meyers-Levy
Jun 26Rude service at luxury stores fuels willingness to purchase goods
ANINEWS India
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 26People who distort past memories of their indulgences are more likely to indulge in future
News-Medical.Net
Licensing Indulgence in the Present by Distorting Memories of Past Behavior
Frank May, Caglar Irmak
Jun 25Double standard? The use of performance-enhancing products
Science Daily
Double Standards in the Use of Enhancing Products by Self and Others
Elanor F. Williams, Mary Steffel
Jun 25Distorting the past: Why do impulsive consumers forget their past indulgences?
Science Daily
Licensing Indulgence in the Present by Distorting Memories of Past Behavior
Frank May, Caglar Irmak
Jun 25Money in the bank: Why does feeling powerful help people save more?
Science Daily
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 25Freedom of choice: When rejection, discrimination hinder minority entrepreneurs
Science Daily
Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self
Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams
Jun 25Downside to Disaster Relief: Why Do Photos of Attractive Children Backfire?
Science Daily
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jun 25Achieving your goals: Does removing yourself from the big picture help?
Science Daily
When Does a Higher Construal Level Increase or Decrease Indulgence? Resolving the Myopia versus Hyperopia Puzzle
Ravi Mehta, Rui (Juliet) Zhu, Joan Meyers-Levy
Jun 25Using multiple pictures in an ad? Different perspectives can confuse consumers
Science Daily
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jun 25Home sweet messy home: How do consumers cope with disorder at home?
Science Daily
Home Sweet Messy Home: Managing Symbolic Pollution
Delphine Dion, Ouidade Sabri, Valérie Guillard
Jun 25Downside to disaster relief: Why do photos of attractive children backfire?
Phys.Org
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jun 25When does rude service at luxury stores make consumers go back for more?
Phys.Org
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 25Double standard? The use of performance-enhancing products
Science Codex
Double Standards in the Use of Enhancing Products by Self and Others
Elanor F. Williams, Mary Steffel
Jun 25Money in the bank: Why does feeling powerful help people save more?
Phys.Org
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 25Downside to disaster relief: Why do photos of attractive children backfire?
Science Codex
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jun 25Freedom of choice: When rejection and discrimination hinder minority entrepreneurs
Science Codex
Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self
Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams
Jun 25Double standard? The use of performance-enhancing products
Phys.Org
Double Standards in the Use of Enhancing Products by Self and Others
Elanor F. Williams, Mary Steffel
Jun 25Freedom of choice: When rejection and discrimination hinder minority entrepreneurs
Phys.Org
Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self
Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams
Jun 25Home sweet messy home: How do consumers cope with disorder at home?
EurekAlert!
Home Sweet Messy Home: Managing Symbolic Pollution
Delphine Dion, Ouidade Sabri, Valérie Guillard
Jun 25Using multiple pictures in an ad? Different perspectives can confuse consumers
EurekAlert!
Imagining Yourself in the Scene: The Interactive Effects of Goal-Driven Self-Imagery and Visual Perspectives on Consumer Behavior
Yuwei Jiang, Rashmi Adaval, Yael Steinhart, Robert S. Wyer, Jr.
Jun 257 Ways To Keep Yourself From Overspending
Business Insider
Environmental Disorder Leads to Self-Regulatory Failure
Boyoun (Grace) Chae, Rui (Juliet) Zhu
Jun 25When does rude service at luxury stores make consumers go back for more?
EurekAlert!
Should the Devil Sell Prada? Retail Rejection Increases Aspiring Consumers' Desire for the Brand
Morgan K. Ward, Darren W. Dahl
Jun 25Distorting the past: Why do impulsive consumers forget their past indulgences?
EurekAlert!
Licensing Indulgence in the Present by Distorting Memories of Past Behavior
Frank May, Caglar Irmak
Jun 25Double standard? The use of performance-enhancing products
EurekAlert!
Double Standards in the Use of Enhancing Products by Self and Others
Elanor F. Williams, Mary Steffel
Jun 25Downside to disaster relief: Why do photos of attractive children backfire?
EurekAlert!
The Price of Being Beautiful: Negative Effects of Attractiveness on Empathy for Children in Need
Robert J. Fisher, Yu Ma
Jun 25Achieving Your Goals: Does removing yourself from the big picture help?
EurekAlert!
When Does a Higher Construal Level Increase or Decrease Indulgence? Resolving the Myopia versus Hyperopia Puzzle
Ravi Mehta, Rui (Juliet) Zhu, Joan Meyers-Levy
Jun 25Money in the bank: Why does feeling powerful help people save more?
EurekAlert!
Money in the Bank: Feeling Powerful Increases Saving
Emily N. Garbinsky, Anne-Kathrin Klesse, Jennifer L. Aaker
Jun 25Freedom of choice: When rejection and discrimination hinder minority entrepreneurs
EurekAlert!
Rejected, Shackled, and Alone: The Impact of Systemic Restricted Choice on Minority Consumers’ Construction of Self
Sterling A. Bone, Glenn L. Christensen, Jerome D. Williams
Jun 23Ain't Misbehavin', Unless You're With Me: How Others Influence Response to Temptations
KBTX
(Im)moral Support: The Social Outcomes of Parallel Self-Control Decisions
Michael L. Lowe, Kelly L. Haws
Jun 23'Partners in crime' let us indulge and keep us in check
Futurity.org
(Im)moral Support: The Social Outcomes of Parallel Self-Control Decisions
Michael L. Lowe, Kelly L. Haws
Jun 23Ain't Misbehavin', Unless You're With Me: How Others Influence Response To Temptation
TAMU Times
(Im)moral Support: The Social Outcomes of Parallel Self-Control Decisions
Michael L. Lowe, Kelly L. Haws
Jun 23US donors offer more aid in hopes of equality
Phys.Org
Accepting Inequality Deters Responsibility: How Power Distance Decreases Charitable Behavior
Karen Page Winterich, Yinlong Zhang
Browse and Search the Publicity Archive »
Press Releases »