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DateNews ItemArticle Mentioned
Aug 18Strong relationships are made of teabags?
IOL Lifestyle
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 17Not liking same brands can doom relationships
Gears Of Biz
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 17Soda Is Tearing Your Relationship Apart — Yes, Really
Metro New York
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 17No, los ricos no comen mejor
El País
Healthy Diets Make Empty Wallets: The Healthy = Expensive Intuition
Kelly L. Haws, Rebecca Walker Reczek, Kevin L. Sample
Aug 16A Big Hurdle Do-Good Companies Face
Salon
To Profit or Not to Profit? The Role of Greed Perceptions in Consumer Support for Social Ventures
Saerom Lee, Lisa E. Bolton, Karen Page Winterich
Aug 16Brand Choices Such as Coke or Pepsi \'Can Break up Relationships\'
Yorkshire Evening Post
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 16The Key to a Happy Relationship Is Liking the Same Brands, Suggests New Research
Metro UK
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 15The State of Trust between Marketers and Consumers
Forbes
Beyond Skepticism: Can Accessing Persuasion Knowledge Bolster Credibility?
Mathew S. Isaac, Kent Grayson
Aug 15If Your Boyfriend Prefers Coke over Pepsi, You Might Want to Reconsider Your Relationship
Hindustan Times
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 15If You Can\'t Break a Bad Habit, You\'re Probably Doing It Wrong
Business Insider
“I Don’t” versus “I Can’t”: When Empowered Refusal Motivates Goal-Directed Behavior
Vanessa M. Patrick, Henrik Hagtvedt
Aug 15Trusting Your Gut in Uncertain Situations Proves to Be More Than Just a Feeling
Business Insider
Uncertainty Increases the Reliance on Affect in Decisions
Ali Faraji-Rad, Michel Tuan Pham
Aug 15How the Pepsi vs Coke Debate Can Affect Your Relationship
Food & Wine
Coke vs. Pepsi: Brand Compatibility, Relationship Power, and Life Satisfaction
Danielle J. Brick, Gráinne M. Fitzsimons, Tanya L. Chartrand, Gavan J. Fitzsimons
Aug 14Say \"No\" to Almost Everything. Better Yet, Say \"I Don\'t.\"
Inc.
“I Don’t” versus “I Can’t”: When Empowered Refusal Motivates Goal-Directed Behavior
Vanessa M. Patrick, Henrik Hagtvedt
Aug 14As a Vegetarian, I\'m Relaxed about Britain\'s Cannibals
New Statesman
Is Meat Male? A Quantitative Multimethod Framework to Establish Metaphoric Relationships
Paul Rozin, Julia M. Hormes, Myles S. Faith, Brian Wansink
Aug 10In Business Negotiations, Dress the Part
Harvard Law School - Program on Negotiation Blog
The Red Sneakers Effect: Inferring Status and Competence from Signals of Nonconformity
Silvia Bellezza, Francesca Gino, Anat Keinan
Aug 10Marathons, parcours du combattant, crossfit: pourquoi les cadres sup adorent les sports qui font souffrir
Slate France
Selling Pain to the Saturated Self
Rebecca Scott, Julien Cayla, Bernard Cova
Aug 9What\'s Driving A Sense Of Ownership In The Stories We Follow?
MediaPost
When Identity Marketing Backfires: Consumer Agency in Identity Expression
Amit Bhattacharjee, Jonah Berger, Geeta Menon
Aug 9What\'s Driving A Sense Of Ownership In The Stories We Follow?
MediaPost
When Identity Marketing Backfires: Consumer Agency in Identity Expression
Amit Bhattacharjee, Jonah Berger, Geeta Menon
Aug 9Nutrition Notes: Q&A with FoodWise
Journal Times
Healthy Diets Make Empty Wallets: The Healthy = Expensive Intuition
Kelly L. Haws, Rebecca Walker Reczek, Kevin L. Sample
Aug 7Revealed: Why Wealthy People Love the Masochism of Painfully Tough Endurance Sports, According to Psychologists
Daily Mail
Selling Pain to the Saturated Self
Rebecca Scott, Julien Cayla, Bernard Cova
Aug 7Study: Public Can’t See Past Profit Motive of Social Good Companies
Associations Now
To Profit or Not to Profit? The Role of Greed Perceptions in Consumer Support for Social Ventures
Saerom Lee, Lisa E. Bolton, Karen Page Winterich
Aug 4Why Leaders Should Rethink a Business Culture in Which Everyone Is Always \'Busy\'
Entrepreneur
Conspicuous Consumption of Time: When Busyness and Lack of Leisure Time Become a Status Symbol
Silvia Bellezza, Neeru Paharia, Anat Keinan
Aug 3Why Do Rich People Love Endurance Sports?
Outside Magazine
Selling Pain to the Saturated Self
Rebecca Scott, Julien Cayla, Bernard Cova
Aug 3A Scheduling Trick Can Make Your Vacation Feel Longer without Costing You More
Business Insider
Consuming Experiential Categories
Anuj K. Shah, Adam L. Alter
Aug 2A Big Hurdle Do-Good Companies Face
Phys.org
To Profit or Not to Profit? The Role of Greed Perceptions in Consumer Support for Social Ventures
Saerom Lee, Lisa E. Bolton, Karen Page Winterich
Aug 2The Tricks Shops Use to Make You Spend More Money
Birmingham Mail
Altering Speed of Locomotion
Bram Van Den Bergh, Nico Heuvinck, Gaby A. C. Schellekens, Iris Vermeir
Aug 2A Big Hurdle Do-Good Companies Face
San Francisco Chronicle
To Profit or Not to Profit? The Role of Greed Perceptions in Consumer Support for Social Ventures
Saerom Lee, Lisa E. Bolton, Karen Page Winterich
Aug 1A Big Hurdle Do-Good Companies Face
Arizona Daily Star
To Profit or Not to Profit? The Role of Greed Perceptions in Consumer Support for Social Ventures
Saerom Lee, Lisa E. Bolton, Karen Page Winterich
Aug 1A Big Hurdle Do-Good Companies Face
The Conversation
To Profit or Not to Profit? The Role of Greed Perceptions in Consumer Support for Social Ventures
Saerom Lee, Lisa E. Bolton, Karen Page Winterich
Jul 31Is FOMO (Fear of Missing Out) Driving up Consumer Debt?
Knowledge@Wharton
Context-Dependent Drivers of Discretionary Debt Decisions: Explaining Willingness to Borrow for Experiential Purchases
Stephanie M. Tully, Eesha Sharma
Jul 30Optimism a \'Cornerstone\' in Recovering from Trauma
Sydney Morning Herald
Cultivating Optimism: How to Frame Your Future during a Health Challenge
Donnel A. Briley, Melanie Rudd, Jennifer Aaker
Jul 30Consumers May Be More Trusting of Ads Than Marketers Think
New York Times
Beyond Skepticism: Can Accessing Persuasion Knowledge Bolster Credibility?
Mathew S. Isaac, Kent Grayson
Jul 29The Common Mistake That\'s Making Your Vacations Feel Shorter
Travel+Leisure
Consuming Experiential Categories
Anuj K. Shah, Adam L. Alter
Jul 269 Body Language Tricks to Get EXACTLY What You Want from Life
Reader\'s Digest
From Firm Muscles to Firm Willpower: Understanding the Role of Embodied Cognition in Self-Regulation
Iris W. Hung, Aparna A. Labroo
Jul 25How to Help Students Overcome Misconceptions
The Learning Scientists
How Warnings about False Claims Become Recommendations
Ian Skurnik, Carolyn Yoon, Denise C. Park, Norbert Schwarz
Jul 25Dette er tricket til at holde dit vægttab
MSN Denmark
The Effect of Goal Specificity on Consumer Goal Reengagement
Maura L. Scott, Stephen M. Nowlis
Jul 25Size and Color Saturation, a Perceptual Connection?
Discover Magazine
Color Saturation Increases Perceived Product Size
Henrik Hagtvedt, S. Adam Brasel
Jul 24Low Body Image Linked to Overspending and Debt
CreditCards.com
Costly Curves: How Human-Like Shapes Can Increase Spending
Marisabel Romero, Adam W. Craig
Jul 24Being Choosier about Choice
London Business School Review
Tragic Choices: Autonomy and Emotional Responses to Medical Decisions
Simona Botti, Kristina Orfali, Sheena S. Iyengar
Jul 21Is It Possible To Be Mindfully Materialistic?
The Debrief
Bidirectional Dynamics of Materialism and Loneliness: Not Just a Vicious Cycle
Rik Pieters